Shadow of Berlin: Cultural colonisation in tourism branding
When tourists arrive in Zimbabwe seeking the “authentic African experience,” they often encounter a carefully curated narrative that bears little…
Category: Tourism
News on travel, hospitality, and tourism industry
The Njelele heritage site, Rhodes grave dilemma
Just 15 kilometres from Njelele, atop a hill the local Kalanga people call Malindadzimu, meaning where the spirits rest, lies…
Tourism Master Plan overhaul to unlock new investment corridors
THE Government will collaborate with the private sector and local communities on a comprehensive update of the Tourism Master Plan…
We’ll unlock Zim’s vast sports potential, says new kid on the block Afro Tourism
A newly-formed sports tourism initiative, Afro Sports Tourism, has pledged to unlock Zimbabwe’s untapped sports sector and transform it into…
Govt Introduces Tax And Fee Incentives For Hotels, Airlines, And Tour Operators
The Ministry of Finance, Economic Development and Investment Promotion has announced sweeping reforms to reduce the cost of doing business…
“Safari sector drives Tourism boom” : Minister Rwodzi
THE Safari Industry continues to propel Zimbabwe onto the global tourism stage, underpinning the country’s recent recognition as Forbes’ World’s…
Young talent challenged to drive tourism innovation
TOURISM and Hospitality students have been urged to be guided by excellence, integrity, and commitment when executing their finesse and…
Tourism sector pushes unity, digital growth
ZIMBABWE’S tourism sector is recording strong growth, with government and industry leaders calling for collaboration, digital transformation and sustainability to…
UAE’s ASB to expand Zim hospitality portfolio by buying Makasa
In 2001, the bank acquired a joint interest in Makasa, a leisure and tourism company that had been leasing the…
The cost of Victoria Falls’ colonial name
This week marks 170 years since one of history’s most consequential acts of cultural erasure in tourism. On November 16,…