OKmart launches 2022 Mega Money Maker promotion
ZIMBABWE Stock Exchange (ZSE)-listed OK Zimbabwe’s wholesale unit, OKmart, has
launched its 2022 Mega Money Maker promotion under the theme: “Buy Bulk, Save and
Win”, which runs from August 1 to September 17.
ZIMBABWE Stock Exchange (ZSE)
OKmart is the wholesale arm of the OK Zimbabwe Limited group, incorporated in
February 2011 as a brand after the acquisition of former Makro outlets in Harare and
Bulawayo.
Over the years the brand has increased its outlets to eight to cover major towns in
Zimbabwe such as Harare, Bulawayo, Mutare, Kwekwe, Gweru, Masvingo, Chivhu and
Victoria Falls.
Speaking at the launch in Bulawayo on Saturday, OK Zimbabwe group marketing director,
Mrs Juliet Ziswa, this year the promotion has come back bigger with better customer
experience and rewards.
“We have also seen the promotion transition from physical to digital coupons in 2020
where customers were encouraged to register into the Mega Money Maker promotion and
earn a point and stand a chance to win any of the mega cash prizes,” she said.
“The promotion comes with its own challenges such as competition and the highly
volatile environment coupled with the Covid-19 pandemic, which has made it difficult to
engage the OKmart community.
“After having missed running the promotion in 2021 we want to bring back the
excitement, assuring customers and suppliers that through the hard times we can and
will bring happiness and smiles to their faces.”
OKmart, which operates on a hybrid retail/wholesale model, with a skew towards
encouraging wholesale or bulk purchase from individuals, institutions and corporates,
introduced the annual OKmart Mega Money Maker promotion in 2016.
Mrs Ziswa said the promotion has made great strides garnering the support from
suppliers as a result of its ability to drive volumes and from customers who enjoy the
massivesavings and the opportunity to win amazing prizes.
“This year’s 2022 OKmart Mega Money Maker Promotion is mandated to ensure smiles
are planted on people’s faces as we offer a wide range of products on special, mega cash
prizes and the chance to win a brand-new Hyundai H100 truck,” she said.
Mrs Ziswa said to ensure that they have more winners across their eight branches they
will conduct weekly draws where they will be giving away two cash prizes to the value of
$300 000 each, a whopping $4 800 000 for six weeks.
She said for the last six years OKmart has run the promotion they have given their valued
customers the opportunity to win big and walk away with mega cash prizes, scooters,
bakkies, tanks, fridges solar geysers and much more.
OK Zimbabwe wholesale division operation manager, Mr Desmond Nyoni, said in this
financial year, renovation of some of their stores that include OKmart stores in
Bulawayo, Gweru and Hillside Harare was to be carried out.
OKmart is a unique one-stop shopping experience through its blend of at least 20
departments including sports, outdoor and camping, hitech, cold beverages centre, fresh
departments, clothing and textiles, DIY, stationery, farming and building supplies and
general groceries.-The Chronicle
